Why Get Certified?

Certification is a voluntary action by a professional group to establish a system to grant recognition to professionals who have met a stated level of training and work experience. Certified individuals are usually issued a certificate attesting that they have met the standards of the credentialing organization and are entitled to make the public aware of their credentialed status, usually through the use of initials (i.e., CeMC®) after their names.

Certifications differ from certificate programs because certifications include an strict screening component. Certificate programs, on the other hand, award certificates once a course of study has been completed and do not require qualification process.

By attaining certification through the Internet Marketing Standards Board (IMSB), you join a growing distinguished group of knowledgeable and expert Internet marketing professionals. They come from every area of the business sector, government agencies, educational institutions, and from around the world. Professionals certified with the IMSB serve as consultants. They have found that the benefits of certification extend to any job and industry where they apply their specialized skills.

The IMSB continues to improve the qualification process to reflect the changing nature of the Internet marketing profession. More than ever, it is a demanding, comprehensive test of your expertise. Those who pass know they have measured themselves against the highest standards in the industry- and set themselves apart as Internet marketing professionals.

In a new market, when competition for positions is increasingly difficult, a CeMC® designation after your name on a resume or a business card can certainly increase your opportunities.